Tag: SEO
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Attracting clients in a crowded market
I co-led strategic SEO efforts at Russell Reynolds Associates, working with an agency to understand technical improvements, using SEMRush for content strategy, and supporting internal teams in SEO practices. The outcome was a prioritized plan for technical fixes, improved content creation, and adaptation of key website pages. This led to a 20% increase in search…
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Guiding senior business leaders
While at PA Consulting, I spearheaded the development of a pioneering quantum technology advisory proposition. Through effective marketing, including a PDF guide and SEO-focused blog, we acquired 84 leads in the first 30 days. This content became PA’s most-visited, leading to significant sales and the establishment of a comprehensive quantum technology offering.
